Cotton USA, which promotes US cotton fibre and manufactured cotton products worldwide, announced that US cotton sales were boosted at the recent Cotton USA quality conference, held from September 13 to 15, 2017, in Belek, Turkey. It helped strengthen the business relationships between the 127 attendees from Turkish textile mills and US cotton merchants. The 41 participating mills represented 74 per cent of 2016/17 US exports to Turkey, an estimated 1.1 million bales of US cotton. US exporters and textile mills reported sales of 113,528 bales of US cotton during the Cotton USA quality conference, valued at approximately $38.1 million. As a result of attending the event, textile mill buyers said they would likely purchase an additional 365,700 bales of US cotton during the next year, an estimated $122.9 million increase in sales.