
Turkish Airlines claims to fly to the fictitious cities of Metropolis and Gotham City, home of Superman and Batman in the much-anticipated new superheroes movie Batman v Superman: Dawn of Justice, which opens worldwide on Friday. But such a claim is not so far from the reality of its expansive network. The “Ottoman Empire" super connector travels to 113 countries, more than any other airline in the world, thanks to its strategic location at the crossroads of Europe, the Middle East and Asia. With a shrewd marketing strategy and an eye on the US market, the airline is sponsoring what may be the year’s biggest commercial cinema hit, with a pivotal scene taking place aboard a Boeing 777 Turkish Airlines plane.