NEW YORK (June 18, 2015) – The Specialty Food Association is launching its first-ever ad campaign and retail test designed to build consumer awareness and engagement with specialty food. The theme is "Celebrate Specialty Food. Craft. Care. Joy." The tests come as sales of specialty food have topped $100 billion for the first time and continue to climb, and as industry growth far outpaces that of conventional food. NEW YORK (June 17, 2015) – The specialty food industry is flourishing. Sales are at a record high of $109 billion and account for nearly 15 percent of all U.S. retail food sales. It is an industry that hardly existed 50 years ago. Today's impressive performance is the result of the hard work and foresight of industry pioneers who decades ago saw an opportunity to elevate the culture of food in the U.S. and stepped in to make it happen. 
Turkish-Americans celebrate their heritage this month with a week of restaurant discounts at participating eateries, a parade and festival, and an event at Borough Hall. The 32nd Turkish Day Parade and Festival kicks off on Saturday, May 18, at noon. Organized by the Federation of Turkish American Associations, the parade takes place in Manhattan, with participants gathering at 56th Street and Madison Avenue and marching down to Dag Hammarskjold Park on 47th Street and 1st Avenue, where they’ll join with the festival.
