From Dream to Reality, from Muş to Illinois: Zellano Home, the Largest Furniture Store Under One Roof in the USA!
The largest furniture store under one roof in America has been operated by the Serbest Family, which has been active in the furniture sector in Turkey since 1990. Located within the Woodfield Mall in Schaumburg, Illinois, covering an area of 220,000 square feet, the showroom offers furniture products targeting every income group. The store, previously utilized by Sears, transitioned to Zellano Home Furniture in May 2018. Zellano Home guarantees delivery to every state in the USA within 3 days and also operates a second store spanning 13,000 square feet in Dallas. Establishing operations as Zelal Furniture in 1990 in İnegöl, the heart of Turkey's furniture production, the Serbest Family decided to venture into America with their own store in 2018. Emrah Serbest, who previously engaged in furniture sales in Iraq for 8 years, capitalized on family connections in Chicago to inaugurate the first store in the state of Illinois.
- Published in Success Stories
- Written by Admin TOA
Elvis Baez is the son of a family who migrated from the Dominican Republic to Union City, New Jersey in early 1970’s. After getting education from Memorial High School, he pursued courses at Bergen Community College, furthering his education. His first professional job was in car sales. After gaining about five years of experience in the industry, he transitioned into album production in 1996. Along with his two brothers, he rented a studio and produced albums under the name LR Records from 1996 to 2004. Elvis developed a fondness for cigars at the age of 18. It was also the year when his first child was born. His father used to smoke cigarettes, so Elvis asked him not to smoke cigarettes around his son. His father respected his decision and quit smoking cigarettes around his grandchild, but Elvis’s brother introduced him to cigars instead. He recalls, "I asked my father not to smoke around my son, but I ended up starting cigars myself."
Turkish Philanthropy Funds (TPF) is a non-profit organization based in the United States that has raised the highest amount of donations for earthquake relief in Turkey, particularly in the earthquake that occurred on February 6, 2023. TPF's Director, Şenay Ataselim, sat down for an interview to discuss the organization's relief efforts and how the funds are utilized. The TPF Türkiye Earthquake Relief Fund primarily focuses on providing project-based grants to non-profit organizations based in Turkey. These organizations are selected through an open call for proposals, but only those that are non-political and non-religious are eligible to apply. TPF ensures that all their non-profit partners undergo a rigorous due diligence process to ensure their effectiveness and equivalence.
